WE WORK DIRECTLY WITH BRANDS AND AGENCIES TO DESIGN INTERACTIVE MOBILE PROGRAMS. WE DEVELOP PROGRAMS BASED ON A BRAND'S MARKETING OBJECTIVES. WE ENSURE THESE PROGRAMS CREATE A MOBILE CONSUMER DATABASE FOR THE BRAND. WE PROVIDE THE UNDERLYING TECHNOLOGY — SMS, MMS, WAP, BREW, JAVA, MPEG-4, STREAMING VIDEO, WI-FI, BLUETOOTH — TO EXECUTE THESE PROGRAMS. AND WE REPORT ON THE EFFECTIVENESS OF THESE PROGRAMS.
AT TIMES THESE PROGRAMS ARE DESIGNED TO WORK EXCLUSIVELY ON PHONES. AT OTHER TIMES THEY INTEGRATE WITH OTHER MEDIA EFFORTS — TV, RADIO, PRINT, ONLINE AND OUTDOOR.
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